Britain’s most expensive, luxury rental properties fail to attract interest for the Olympics (from the Sunday Telegraph)
In recent months, there has been a rash of reports of luxury properties being rented out for the Olympics for eye-watering sums. Leading the pack was a seven-bedroom house in Brick Street, Mayfair, which came complete with a cinema, games room, bar, gym, swimming pool, solarium and sauna. This, at £100,000 per week, was set to make history as the most expensive London let ever. Close on its heels was a penthouse at 116 Knightsbridge, next door to 1 Hyde Park. It boasted a 150-foot frontage with panoramic views of the Serpentine, 9000 square feet of lateral living space, and 2000 square feet of terrace and roof gardens. The price? £75,000 per week. Former Arsenal and England footballer Sol Campbell is offering his Chelsea pad – which has a separate mews house for the housekeeper, connected to the main house by a tunnel – at the same rate (he and his wife will be roughing it in another of their properties, a 2,400 sq ft apartment down the road).
All of these prices have been massively inflated for the games. “Normally, a short-term let would be 30 to 50 per cent higher than the long-term price,” says Lisa Simon, Head of Lettings at Carter Jonas. “In the Olympic period, however, we are seeing increases of up to 300 per cent.” The penthouse, for instance, normally goes for a weekly rate of £25,000, and the Mayfair house for £40,000. Clearly, these high-end landlords had their eye on a different sort of Olympic gold.
But things are not looking good for the property moguls. With the games only months away, Carter Jonas has received not a single enquiry for the penthouse. Sol Campbell’s house remains on the market, too. And although Knight Frank says that the mansion in Brick Street, Mayfair, is “no longer available,” the lack of fanfare from the agents makes it doubtful whether it achieved the asking price. Continue reading on the Telegraph website